About us

Sherwani King is a bespoke menswear designer with a specialty in providing an exclusive service for Grooms for their big day. We offer personalized appointment-based service from our luxury boutiques in West London and Solihull- West Midlands.

Our History

1975: Our business is founded by Bobby Shah in Green Street London as Bobbys and is one of the first Asian wedding shops in London.

1993: The company branches out to provide specialist Groomswear and Sherwani King is formed.

2014: Sherwani King business is bought out and rebranded to provide High-end Bespoke Menswear from its new Boutique in Solihull West Midlands

2017: Sherwani King wins the Best Groomswear provider award at the British Asian Wedding Awards

2018:Sherwani King wins its 2nd Best Groomswear provider award at the British Asian Wedding Awards

2020: Sherwani King wins its third Best Groomswear provider award at the British Asian Wedding Awards

2021: Sherwani King opens its second boutique in Ickenham, West London due to high demand from the South.

2022: Sherwani King Wins its 4th Award for Groomswear Supplier of the Year at the British Asian Wedding Awards

2023: Sherwani King secures premises for its third boutique in Oakville Canada with a planned launch in 2023.

Our Services

We believe in providing a quality service backed up with the finest of tailoring. Our bespoke suits bring together the finest materials and stunning design to create something very special for the big day.

At our boutiques, you will meet our experienced designers who have years of experience in creating bespoke groomswear outfits. This ensures you create the perfect look for your event regardless of whether you know what you want or are starting with a black canvas.

Our specialty lies in creating bespoke Groom sherwanis, Groom Tuxedos, Groom accessories, and Themed Groomsmen outfits.

We only service clients by appointment. This ensures that you have the undivided attention of our designers who will focus on your specific requirements only.